Why an online press release agency is better than a paper-based PR service
An online press release agency can be a great way to get your message out to the public more quickly and easily. While a paper-based PR service may be more cost-effective in the short term, an online press release agency can save you time and money in the long run. Here are some reasons why:
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1) Online press release agencies can distribute your releases to a much wider audience than a paper-based PR service. With distribution channels like Google News, Yahoo! Finance, and MSN news, your releases will be seen by a much wider audience than if they were only sent to local media outlets.
2) Online press release agencies have a wealth of information and resources at their disposal. They can help you create effective releases that target your audience and highlight your key points. This makes it much easier for you to get reporters interested in covering your story.
Pros of an online press release agency
There are many benefits to using an online press release agency over a paper-based PR service.
First, online press release agencies typically have more resources than paper-based PR services. They can often provide a wider range of services, including social media management, website design and optimization, and email marketing.
Another advantage to using an online press release agency is that you can easily track the progress of your releases. Many agencies offer customizable tracking tools that allow you to see the number of views your releases have received, the number of emails they’ve been sent, and even the number of social media shares.